Kajabi
The operating system for human expertise
Overview
Kajabi is a comprehensive software platform designed for experts, creators, coaches, and educators to turn their knowledge into scalable digital businesses. By combining digital product creation with integrated marketing and payment systems, Kajabi replaces the need for multiple disconnected tools. Users can build and host online courses, structured 1-on-1 coaching programs, tiered membership sites, interactive communities, newsletters, and podcasts. To drive sales and business growth, Kajabi incorporates conversion-focused landing pages, automated email marketing funnels, and native payment processing via Kajabi Payments. The platform supports one-time charges, recurring subscriptions, upsells, downsells, order bumps, and automated tax calculations without taking revenue-sharing cuts from creators. Additionally, Kajabi offers advanced AI tools—including Cofounder and Expert Agents—to help draft launch strategies, edit themes, and manage customer interactions. With custom domain support, mobile app accessibility, and automated workflow triggers, Kajabi delivers an end-to-end environment for operating a knowledge enterprise.
Best for: Ideal for creators, coaches, educators, and service professionals seeking a unified platform to create, market, and monetize digital products.
Pros and cons
What works well
- Replaces multiple separate tools with one centralized operating platform.
- Does not charge any revenue-sharing percentage on creator sales.
- Includes comprehensive course, coaching, community, and email marketing capabilities.
Where it falls short
- Higher starting monthly price compared to point-solution software.
- Tiered product and contact limits require upgrading to higher plans for scaling businesses.
Pricing
Basic
$143 /mo billed annually ($179/mo monthly)
Includes 5 products, 2,500 contacts, 1 website, 1 community, and 2 admin users.
Growth
$199 /mo billed annually ($249/mo monthly)
Includes 50 products, 25,000 contacts, 1 website, 1 community, and 11 admin users.
Pro
$399 /mo billed annually ($499/mo monthly)
Includes unlimited products, 100,000 contacts, 3 websites, 3 communities, and 26 admin users.
User reviews
Frequently asked questions
What is Kajabi?
Kajabi is an all-in-one platform for human expertise that lets creators build, market, sell, and deliver digital products, courses, and coaching in one unified system.
Who is Kajabi for?
Kajabi is built for coaches, educators, practitioners, creators, and service professionals looking to build an online business around their knowledge.
What products can I build on Kajabi?
You can build online courses, coaching programs, membership sites, digital downloads, online communities, newsletters, and podcasts.
Does Kajabi charge revenue fees on sales?
No, Kajabi operates on standard subscription plans with zero revenue sharing or hidden transaction fees on creator earnings.
What technical support options are provided?
Kajabi offers support via 24/7 email, live chat inside the user dashboard, and dedicated help channels for Kajabi Payments and mobile apps.
Kajabi alternatives
Teachable
Business SaaS
Teachable is an all-in-one platform for creators and businesses to create, market, and sell online courses, coaching services, digital downloads, and memberships.
Podia
Business SaaS
Podia is an all-in-one platform for creators to sell online courses, host communities, manage email marketing, build websites, and sell digital products.
LearnWorlds
Business SaaS
LearnWorlds is an AI-powered learning management system (LMS) designed to create, deliver, promote, and sell online courses, customer education, and corporate training programs.